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We’ve said it before, perhaps too many times, yet we’d never refuse an opportunity to see it in action once more. I’m talking, of course, of the first rule of Japanese marketing: Cosplay sells. Even when its animated cosplay like in this milk ad. It might be real, it might be fake but one thing is for sure, your next glass of milk wont be the same.

I was about to eat some apple pie with a glass of milk, now I’m not so sure. Maybe I will just have the milk.